Consumers purchasing power is influenced by a brand’s trademark and the reputation of the company. It is important that entrepreneurs learn why trademarks are an asset that can directly help grow and promote their company.
The reasons why you should trademark your brand:
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Your business gains instant brand recognition.
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Create a harder to copy distinct logo because trademarking requires strict design.
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Your trademark logo, symbols, or branding becomes a core foundation and image of your business.
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It will stop your competitors from imitating your brand.
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It offers some degree of protection against reputation-damaging copycats. You also need to protect your intellectual property rights.
The trademark application process can take approximately 8 months-3 years (depending on your unique circumstances) to be completely registered. To register the trademark, you must fill out the application and show the government proof of how you have been using the trademark to promote your brand or services. Once the trademark is registered, you will receive a certificate of registration.
Apply Here: USPTO.GOV
Source: https://www.score.org/
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